Motifmotion

Social Media Animations

Social media animation video productions — short-form work built to hold attention, explain quickly, and keep brands top of mind across platforms.

A sample from our social media animation and video production work.

Trusted by leading organizations

Mayo Clinic College of Medicine & Science logo
Fox Chase Cancer Center – Temple Health logo
Merck logo
Nobelpharma logo
Wolters Kluwer logo
INOVIO Pharmaceuticals logo with DNA double-helix icon
Temple University logo
Bellerophon Therapeutics logo
Sonavex logo — medical technology client of Motifmotion
Judge Healthcare logo — healthcare staffing division of The Judge Group, since 1970

Short-form social media animation that keeps your brand top of mind

Social media is a digital marketer's dream come true. It's a virtual coffee shop where billions of people go to hang out, socialize and explore. Meanwhile, for the past two decades, video has been the single most effective tool in the digital marketer's kit.

That's why one of Motifmotion's specialties is creating social media animation campaigns. We call these animations 'social media sizzlers.' They are 10-30 seconds long, and are made to keep your brand top of mind — usually via an ongoing 'drip campaign.' This engagement can take many forms.

Case Study 01

Engage your audience

Motifmotion creates giggle-inducing social media content designed to surprise, delight and engage audiences.

As part of an ongoing series with the Philadelphia convention and visitors bureau we created 20-35 second 'sizzler' animations to help keep PHLCVB's brand top of mind during the difficult economic times caused by COVID-19.

ClientPhiladelphia Convention and Visitors Bureau
TypeEngagement Series
Length9 Minutes
Style2D Character Animations
Animated stick figure at a Discover Philadelphia Conference sign — title card for in-person meetings animation series
Title card from Motifmotion's in-person meetings animation series, reason #42, with a green character at a Philadelphia conference sign
Animated stick figure beside a Discover Philadelphia Conference sign — title card for the in-person meetings animation series
Animated character next to a Discover Philadelphia Conference sign — title card for an in-person meetings animation series
Animated close-up of ribs on a plate and french fries at a buffet counter

The Close Talker

Ready to explore?

We're always happy to brainstorm, no matter the stage. Reach out!

Case Study 02

Bolster your brand

Every organization can benefit from increased brand awareness. This is especially true of companies offering services that may not immediately be clear to the layperson. Increased brand awareness can take many forms. In this example, we animate "Did You Know" factoids, to help educate our clients' audience about their services.

ClientMac Paper + Packaging
TypeSlow Drip Authority
Length7 Minutes
StyleIconography and Text
Animated desk scene featuring a Mac Paper + Packaging catalog — still from a Motifmotion sizzle reel
Animated banner asking "What is wide-format printing actually used for?" from a Mac Paper sizzle reel
AA Packaging logo animated in a Mac Paper substrate printing sizzle reel
Animated wide-format printer scene from a Motifmotion mac paper sizzle reel
Animated character pumping a liquid soap dispenser, still from a Mac Paper sizzle reel

The Evolution Of Wide Format

The future of social media animations

Effective eLearning examples are all over the internet. However, they are usually only accessible via private portals, by way of subscriptions and memberships. Here are a few types of eLearning projects Motifmotion has worked on.

Case Study 03

Share actionable information

You wouldn't turn on your TV just to watch the commercials, would you? That's because viewers don't tune in for your ads. They tune in to be engaged! Good marketing departments understand this, and they prioritize content that offers their audience true value. Sometimes this value comes in the form of humorous content. More often, it comes from useful information from which viewers can actively benefit.

Our 'storm tips' series with PECO demonstrates how this works for a social media campaign. Quick. Engaging. Valuable.

ClientPhiladelphia Electric Company
TypeLight Touchpoint Information
Length5 Minutes
StyleSimple 2D Animation
Animated ceiling fan and light switch with tip: turn off fans when you leave a room
Animated tip card: don't blast AC right away — it won't cool faster and wastes energy
Animated tip showing a TV and AC unit near a thermostat, with text: thermostats sense heat from appliances
Animated shower curtain and bathroom fan illustration — use fans to reduce heat and humidity
Animated Peco tip: unplug chargers, TVs, and computers to cut summer energy use

Use that fan

Barbara Lasic
Barbara LasicDirector of Partnerships

Ready to get started?

If you'd like to explore social media animation and video production with Motifmotion, you can contact us in a few different ways:

We’ll work with you to understand your objectives, how we can provide assistance and we’ll outline the next steps.

Contact Us Today