Motifmotion

Educational Animation & Video Production

An educational animation and video production company in Philadelphia — partnering with curriculum publishers, EdTech platforms, and public media organizations to turn complex topics into clear, animated learning content for K-12, higher ed, and public audiences.

A sample from one of our educational productions - "Notice Choose Tell" - Union College

What is educational animation?

Educational animation is animation made specifically to support learning, taking abstract concepts and hard-to-picture ideas and turning them into visual stories learners actually hold onto. Our work ranges from curriculum-aligned animation to research-based documentaries, and has supported broadcasters like PBS-WHYY and literacy leaders like IMSE. For structured courseware and LMS modules, see our eLearning video production.

Trusted by educators, publishers, and public media organizations

Institute for Multi-Sensory Education (IMSE) logo
eCornell logo — Cornell University's online learning subsidiary
New York City Department of Education logo
Union College logo
WHYY PBS and NPR logo — Philadelphia public broadcasting
University of Pennsylvania official logo
Temple University logo
Mayo Clinic College of Medicine & Science logo
International Institute for Restorative Practices logo
Messiah University logo
Monmouth University logo
Tang Institute at Andover logo

What we produce

Our educational animation and video work spans a range of learning projects and publishing needs. Most fall into one of these:

  • Curriculum-aligned animations for young learners (literacy, math, science, social studies)
  • STEM and science explainer videos that simplify complex information and make hard processes easy to follow
  • History, civic, and cultural education series
  • Educational documentaries and research-based learning content
  • Animated book adaptations and learning summaries
  • Higher education and continuing education videos
  • Public-awareness and education campaigns
Lead proof

Lead proof: a PBS-WHYY educational series

We partnered with PBS-WHYY to produce a civic educational video series exploring the origins of U.S. democracy. Designed for broadcast and digital learning environments, these history-focused videos support curriculum-aligned discussion and public understanding through character-led storytelling that holds attention across a full lesson. The series ran 25 minutes across episodes on freedom of speech, freedom of religion, the branches of government, and landmark First Amendment cases. Partnering with a local institution like PBS-WHYY is exactly the kind of work we love as a Philadelphia animation company. See the full PBS-WHYY series.

ClientPBS-WHYY
TypePSA / Secondary Ed
Amount25 Minutes
Style2D Animation
Animated scene of diverse protesters with signs facing the White House, from a WHYY civics series on free speech
Animated presenter explaining freedom of religion, with multi-faith symbols and First Amendment text
Animated civics diagram showing Congress, President, and Supreme Court alongside John Marshall portrait
Animated scene contrasting uniformed police officers with armed colonial-era civilians, labeled "Militias"
Animated scene showing Mr. L.B. Sullivan suing the New York Times over its 'Heed Their Rising Voices' ad

Ep01 - Freedom of Speech

Our process

We build for teams whose job is to teach at scale — curriculum publishers, EdTech content teams, public media, universities, and education nonprofits — each with a real learning objective, not just a message to get across.

We tailor every workflow to your objectives, content style, and subject complexity. If you already have scripts, a locked style, or your own sound design, we pick up from wherever you are.

Our process adapts to your needs

1
Topic discoveryIdentify learning objectives, audience needs, and subject scope.
2
ScriptingDevelop clear, objective-driven scripts aligned to learning goals.
3
StoryboardingMap content flow and on-screen action.
4
DesignCraft brand-aligned visual systems, layouts, and style frames.
5
IllustrationCustom artwork and graphics tailored to each module.
6
AnimationBring illustrations to life with motion and timing.
7
Sound designVoiceover, music, SFX, and audio polish for a complete piece.
Case study

Educational animation for literacy

In partnership with IMSE, a literacy-focused instructional organization, we created an educational video explaining the U.S. reading crisis. The project translated research, NAEP data, and instructional frameworks into accessible visual learning content for educators, publishers, and education stakeholders. It shows how animation in education can support curriculum development and advocacy through clear, research-informed communication that helps students understand ideas text alone would bury.

That same work extends to early learners. For IMSE we also produced a capital-letters handwriting series, introducing foundational literacy concepts through age-appropriate animated lessons and careful pacing. Across both projects, the approach adapts to the audience, from early readers through university and lifelong learners.

ClientIMSE
TypePSA / Education
Amount11 Minutes
Style2D Animation
Animated collage of news headlines about America's reading crisis, from Motifmotion's IMSE explainer video
Animated NAEP National Report Card cover from an IMSE reading crisis ad cutdown
Animated character knocked back by giant crumbling letters spelling "CRISIS" — from IMSE's reading crisis ad mini-series
Animated colorful doors labeled Art, Music, Gardening and more — symbolizing every child's path to learning
Animated student struggling to read at a desk, with a tangled thought bubble — IMSE reading crisis ad

The Reading Crisis

Carla Siravo, Curriculum Designer at IMSE
IMSE – Institute for Multi-Sensory Education logo
From the outset, we were blown away by their creative suggestions. Motifmotion didn’t just meet our expectations; they exceeded them with innovative ideas that breathed life into our projects.

Carla Siravo

Curriculum Designer

Educational animation FAQ

Animation made specifically to support learning. It turns abstract concepts into clear visual stories, which improves engagement and retention and helps learners of every age remember more than they would from text or a traditional teaching handout alone.

An animated video pairs visual and auditory cues to simplify complex processes, hold attention, and help students understand and retain knowledge. Visual learning lets students grasp difficult ideas faster than reading a description and building the picture themselves.

Our house style is 2D, alongside whiteboard, motion graphics, and blended media formats. The right one depends on the topic, the age group, and the budget. We recommend a style during topic discovery rather than defaulting to one.

Curriculum-aligned animations, STEM and science explainers, history and civics series, documentaries, animated book adaptations, and higher-ed content, in animated and blended media formats.

Anywhere from several weeks to a few months, depending on length, style, and complexity. We scope a realistic timeline during topic discovery so there are no surprises.

Cost depends on runtime, style, and complexity. We scope a fixed quote during topic discovery, and a full series plus its short cutdowns are priced together rather than piecemeal.

Yes. We tailor pacing, vocabulary, and visual style to support diverse learning styles, from early readers and K-12 through university and lifelong learners.

Yes. Closed captions, transcripts, and descriptive audio are built in, so the content works for every learner and meets accessibility requirements.

Yes. We align to your curriculum, objectives, and standards, working closely with your subject-matter experts throughout to keep learning outcomes on target.

Barbara Lasic
Barbara LasicDirector of Partnerships

Ready to get started?

Tell us what you’re trying to teach and we’ll figure out how to bring it to life. Course modules, explainer videos, a full K-12 or higher-ed series — we’ll work with you to understand your objectives, where we can help, and what the next steps look like.

Contact Us Today