Animated explainer videos are short videos that help to illustrate complex ideas in simple, engaging, and meaningful ways in less than 2 minutes. Being one of the most potent resources for content marketers today, they are aimed at describing your company’s products (or services) in a way that resonates with your target audience’s pain-points — introducing your solution as the best solution.
Using an explainer video can help your company generate leads, reduce bounce rates, foster brand awareness, and increase conversions. All from a single piece of video content. Not a bad deal, huh?