Case Study #02
PHMC – Compliance Training Video Series
Motifmotion developed a series of training video production assets for PHMC and the state of Pennsylvania focused on employee compliance education. The project delivered short-form animated videos designed to help retail employees understand legal requirements quickly, clearly, and consistently across locations.
| Client: | PHMC |
| Type: | Employee Training / Compliance |
| Amount: | 10 Minutes |
| Style: | 2D Animation |
Case Study #02
PHMC – Compliance Training Video Series
Motifmotion developed a series of training video production assets for PHMC and the state of Pennsylvania focused on employee compliance education. The project delivered short-form animated videos designed to help retail employees understand legal requirements quickly, clearly, and consistently across locations.
| Client: | PHMC |
| Type: | Employee Training / Compliance |
| Amount: | 10 Minutes |
| Style: | 2D Animation |
Defining the challenge
PHMC needed to train retail employees statewide on compliance-related topics tied to legal and regulatory requirements. The content needed to be accurate and easy to understand, while also fitting into the time constraints of frontline workers with limited availability for training.
Key challenges included:
• Communicating legal requirements in plain language
• Keeping training concise without oversimplifying critical information
• Ensuring consistency across a large, distributed workforce
• Improving completion rates for mandatory compliance training
Traditional text-based materials and long-form training sessions were inefficient and difficult to scale.
Shaping the learning experience
The series was designed as a practical compliance training system, optimized for speed, clarity, and retention. Each video focused on a single topic, allowing employees to complete training in short sessions without disrupting daily operations.
Key decisions included:
• Using concise 2D animation to simplify legal concepts
•Structuring content into short, modular training segments
• Applying clear visual cues to reinforce key rules and actions
• Designing videos for repeat viewing and easy updates
The emphasis was on usability and real-world application.
Shaping the learning experience
The series was designed as a practical compliance training system, optimized for speed, clarity, and retention. Each video focused on a single topic, allowing employees to complete training in short sessions without disrupting daily operations.
Key decisions included:
• Using concise 2D animation to simplify legal concepts
•Structuring content into short, modular training segments
• Applying clear visual cues to reinforce key rules and actions
• Designing videos for repeat viewing and easy updates
The emphasis was on usability and real-world application.
How the content came together
Motifmotion worked closely with PHMC stakeholders to ensure the training content aligned with state requirements and operational realities. Scripts and visuals were refined to balance legal accuracy with accessibility.
The workflow included:
• Script development based on regulatory guidance
• Visual planning to highlight compliance scenarios
• Iterative reviews to ensure clarity and accuracy
• A repeatable production process for future updates
This approach supported efficient production while maintaining consistency across modules.
How the content came together
Motifmotion worked closely with PHMC stakeholders to ensure the training content aligned with state requirements and operational realities. Scripts and visuals were refined to balance legal accuracy with accessibility.
The workflow included:
• Script development based on regulatory guidance
• Visual planning to highlight compliance scenarios
• Iterative reviews to ensure clarity and accuracy
• A repeatable production process for future updates
This approach supported efficient production while maintaining consistency across modules.
Planning for Scale and Flexibility
The compliance training series was built to scale across retail locations statewide. Modular video design allowed individual lessons to be updated or replaced as regulations evolved, without requiring a full rebuild of the program.
This flexibility reduced long-term maintenance effort while keeping training current.
Planning for Scale and Flexibility
The compliance training series was built to scale across retail locations statewide. Modular video design allowed individual lessons to be updated or replaced as regulations evolved, without requiring a full rebuild of the program.
This flexibility reduced long-term maintenance effort while keeping training current.
Results and takeaways
The completed series helped reduce overall training time for employees while improving compliance completion rates. The approachable format made legal content easier to understand and retain, supporting more consistent adherence to requirements.
The project highlights how focused training video production can:
• Improve compliance understanding
• Reduce onboarding and retraining time
• Support large-scale workforce education
Results and takeaways
The completed series helped reduce overall training time for employees while improving compliance completion rates. The approachable format made legal content easier to understand and retain, supporting more consistent adherence to requirements.
The project highlights how focused training video production can:
• Improve compliance understanding
• Reduce onboarding and retraining time
• Support large-scale workforce education
Where this approach works best
This model works well for organizations delivering employee training and compliance content, particularly in regulated environments where accuracy, consistency, and efficiency are essential.
It is especially effective for workforce training programs that require clear communication across large, distributed teams.
Barbara Lasic
Director of Partnerships
Ready to Get Started?
If you’d like to explore a video production with Motifmotion, you can contact us in a few different ways:
- Fill out a contact form
- Schedule a consultation with Barbara, our friendly Director of Partnerships
- Reach out to Barbara at Barbara@motifmotion.com
- Or call us at (202) 455-4355
We’ll work with you to understand your objectives, how we can provide assistance and we’ll outline the next steps.
Ready to Get Started?
Barbara Lasic
Director of Partnerships
You can contact us in a few different ways:
- Fill out a contact form
- Schedule a consultation with Barbara, our friendly Director of Partnerships
- Reach out to Barbara at Barbara@motifmotion.com
- Or call us at (202) 455-4355
We’ll work with you to understand your objectives, how we can provide assistance and outline the next steps.