Judge Marketing Campaign
Motifmotion produces ongoing animated marketing campaign content for The Judge Group — animated case studies, infographics, social videos, and SEO blog posts that bring their workforce solutions to life. As one of the largest staffing, consulting, and learning companies in the country, The Judge Group maintains over 30 office locations and serves more than 50 Fortune 100 companies.
A steady stream of fresh content
Judge teamed up with Motifmotion to create a steady stream of fresh, engaging content. Monthly deliverables include SEO optimized blog posts, eye-catching infographics, and fully animated explainer videos.
Animated case studies
Judge has more success stories than it can count, but needed to modernize its case studies, which previously existed on flyers. To this end, we partnered with Judge to create bi-weekly animated case studies. Judge's marketing team utilizes them on social media, in pitch decks, in email campaigns, on their website, and more. Motifmotion's role includes:
- Script editing
- Storyboarding, style design, illustration, animation production
- Music and sound FX, voiceover, post production
13 Case Study Animations
Case study animation showcase
SEO blog writing
As a professional services company, Judge maintains a wide-array of business verticals. From staffing, to information technology, to consulting and training services — there's certainly no shortage of content for Judge to blog about. Motifmotion writes weekly articles for Judge on topics ranging from hiring tips, to coding languages, to healthcare, to artificial intelligence, machine learning and more. In addition to research, writing, editing, and image preparation, our team SEO optimizes each blog, discovering and integrating the most competitive keywords for each given topic.
112 SEO Optimized Blog Articles
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Infographics
Motifmotion delivers monthly infographics covering a range of topics. Our team's involvement includes everything from topic research, to infographic copywriting, illustration and design. Likewise, we provide SEO optimized text around the design, so that the infographics are discoverable via organic web searches. Scroll the image to the left to see the full infographic.
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Scroll to explore the full infographic
Social media videos
Our team also creates short 'sizzler' animations for Judge. Typically 10 to 30 seconds long, videos like these are excellent at fostering brand awareness, communicating authority and forging trust. Usually, they are used to stay top of mind on social media.
Got a bold idea?
If you're planning an ongoing content campaign like The Judge Group's — with case studies, blogs, infographics, and sizzlers — we'd love to help you scale it.
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Ready to get started?
If you'd like to explore a campaign like The Judge Group with Motifmotion, you can contact us in a few different ways:
We'll work with you to understand your objectives, how we can provide assistance and we'll outline the next steps.