# Healthcare Video Production Company

Healthcare video production: patient education, clinical training, marketing and medical animation for hospitals, pharma and medtech. Medically reviewed.

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## Trusted by leading healthcare organizations

Motifmotion is a Philadelphia healthcare video production company that produces patient education, clinical training, marketing videos and medical animation for hospitals, health systems, pharma and medtech brands across the U.S. We work with your clinical and scientific lead hand in hand, and deliver your content ready for MLR and legal review. [HCSG](/case-studies/hcsg-employee-training-video)'s 32-episode staff training program for a distributed healthcare workforce is one example of that clinical training work.

Motifmotion runs as a full-service medical video production company: healthcare video production services end to end, from scripting through post-production, or stepping into an existing project at any stage.

## Healthcare videos we produce

Motifmotion produces four types of healthcare video, chosen by who is watching and what they need to do next. All four are custom medical videos built for one organization — not stock video content licensed from a library.

Procedure prep, condition explainers, medication guides and informed-consent support — captioned and multilingual if desired, paced for comprehension rather than density.

Clinical skills, onboarding, compliance and CME-style curricula, delivered SCORM-ready for your LMS and built to your protocol rather than a generic template.

Brand video, recruitment, service-line overviews, commercials and patient stories that build trust with a public audience without overselling.

Mechanism of action, medical device and 3D animation for pharma, biotech and medtech — where the subject is inside the body and no camera can reach it.

Mechanism-of-action, investor-relations and research visualization for pharma and biotech teams — MLR/PRC-ready.

## Our healthcare video production process

Scoping ends with a quote for your project. Our video production process runs seven steps, with two review gates built in.

## Topic discovery

Audience, constraints, review flow and where the video will play.

## Scripting

A referenced script, every claim sourced.

## Medical review gate

Your clinical or scientific lead signs off before anything is drawn.

## Storyboard and animatic

The pre-production stage where timing and on-screen action are locked.

## Production

Animation, live action, or both, plus voiceover and sound design.

## MLR or legal gate

The full package submitted at once, where required.

## Delivery and post-production

Every cut and aspect ratio, captions, SCORM packaging for training.

*Case Study #01*

## Healthcare video production portfolio

Hackensack Meridian Health — kidney cancer patient video series. Six 2D animated videos covering a whole care pathway, from hereditary risk through surgery, the care team and advance care planning, for one of the largest healthcare providers in New Jersey.

- **Featured: Hackensack Series** (4 episodes) — A patient-facing animation series for Hackensack Meridian Health on cancer interception, robot-assisted surgery, the multidisciplinary care team, and advanced care planning. (Client: Hackensack Meridian Health · Industry: Healthcare)

Read the Hackensack Meridian case study

## How long does healthcare video production take?

Generally speaking, a new one- to two-minute animation takes about six to eight weeks from start to delivery, assuming timely turnaround on your end. It varies from there — a simple five-minute piece can land in that same range, while a more complex one can run twelve weeks or longer. Live action has the widest spread of all, five to fifteen weeks, since location access and scheduling drive it more than production does.

## Shorter animations move faster

Extra languages and extra review rounds are what stretch the timeline.

## More complex animation takes longer

New 3D assets and a full MLR cycle add the most time.

## Live action has the widest range

Location access, patient consent and scheduling drive it more than production does.

## Training series scale by module count

A single module moves fast; a full multi-episode series is quoted as a batch.

*Case Study #02*

Wolters Kluwer — mechanism of action series. Nine animated episodes staging separate microbiology processes — bacteriophage replication, bacterial conjugation, antimicrobial resistance — each built to hold up under scientific review.

- **Featured: Mechanism of Action** (9 episodes) — A microbiology animation series for Wolters Kluwer mapping bacterial replication, gene transfer, immune defense, and antimicrobial resistance stage by stage. (Industry: Healthcare · Episodes: 1,5,8)

Read the Wolters Kluwer case study

## Animation, live action or both?

Animation when the subject is inside the body, when patients cannot appear on camera, or when the same video needs to run in six languages — which covers most healthcare work. Live action when trust comes from a real face: a surgeon explaining recovery, a nurse on the ward. Most healthcare programs mix both, and most of our medical videos carry some live action footage even where animation does the explaining.

## Medically accurate and review-ready

Every Motifmotion healthcare video is checked by your clinical or scientific lead before animation or filming begins, and ships with a referenced script ready for your review process. For text, icon and data-driven pieces, see our [motion graphics services](/services/motion-graphics-services).

- The reviewer on your side signs off at the storyboard stage, before any production cost is incurred, so a correction costs an edit rather than a re-animation
- If you have an MLR or PRC team, they receive the whole package at once rather than in pieces

We work from your source material — protocols, IFUs, labeling, published literature — and from your own subject matter experts. That is how complex medical information stays accurate while the medical concepts underneath it stay understandable. Translations on request. To estimate what a training program would cost, try the [training video cost calculator](/tools/training-video-cost-calculator).

*Case Study #03*

A major U.S. academic medical center and teaching hospital — allied health career series. A 16-minute animated series profiling clinical roles for prospective students, from cytotechnology to respiratory therapy.

- **Featured: A Day In the Life** (11 episodes) — An animated career-profile series for Mayo Clinic College of Medicine and Science introducing the allied-health roles that sit alongside doctors and nurses. (Industry: Healthcare · Episodes: 1,7,10)

## What sets the price

Animation is priced by 2D vs. 3D; live action is driven by crew, location and scheduling.

Animation needs none — no identifiable patient. Live action needs a signed HIPAA authorization for every patient on camera.

Animation re-voices or re-animates one scene. Live action needs a re-shoot.

Animation gets a new voiceover in days. Live action needs a new shoot or subtitles.

## How much does healthcare video production cost?

Healthcare video production at Motifmotion runs from about $3,000 to $15,000 per finished minute for explainer video and animation. That range covers three tiers — modest, moderate and high end — and highly complex 3D work runs above it. Every project is scoped and quoted before work begins.

[Training](/services/medical-training-education-videos) and [eLearning](/services/e-learning-video-production) content is a different kind of program, priced from about $360 to $3,000 per finished minute depending on complexity, typically across 45 minutes of content or more. Non-clinical staff programs follow our [Corporate Training Video Production](/services/corporate-training-video-production) model.

Most healthcare clients come back for a series. The look, the reviewer and the reference set are already in place, so the second video costs less than the first and the production value holds across the whole set.

## Modest

One clear idea, cleanly drawn — patient explainers and simple diagrams with minimal scene-building.

Flat 2D illustration and diagrams

Referenced script and clinical sign-off

Straightforward to caption and localize

## Moderate

More scene-building, or a mix of live action and animation — the most common band for a real patient or staff series.

Custom illustration or live-action footage

Multiple scenes and characters

Prepared for MLR or legal review where needed

## High end

Full 3D scenes, heavy character work or complex live-action production — highly technical work can move beyond this band.

Custom 3D modeling or full live-action production

Heaviest simulation, lighting or crew work

Assets reusable across a full series

*Case Study #04*

## Delivered in English and Spanish

ReAlta Life Sciences — a clinical-trial patient education video for parents deciding whether to enroll a newborn in a study of an investigational treatment for a birth-related brain injury. Produced as two complete videos, English and Spanish, built from the same visual system rather than one video with a subtitle pass.

- **Featured: ReAlta Life Sciences** (277) — A clinical-trial patient education video for ReAlta Life Sciences explaining the STAR study — a therapeutic hypothermia and investigational treatment pathway for newborns at risk of hypoxic-ischemic brain injury — for the families weighing whether to enroll. (Industry: Healthcare)

You can read more about how we handle accessibility and multilingual delivery on our [Patient Education page](/services/patient-education-videos-services#multilingual-accessibility).

## Can you film inside a hospital?

Yes, with written HIPAA authorization from every identifiable patient and the hospital's own media approval — which is why most healthcare organizations build the video around a mix instead:

- Animation and motion graphics carry the explanation
- Approved hospital b-roll establishes the setting
- Stock footage covers what neither needs to be original

Animation removes the question entirely. No patient, no ward, no PHI on camera — the same medical information delivered without booking a single hour of clinical time.

From patient education to pharma mechanism-of-action, staff training to public-health campaigns — our healthcare work spans the full range of what video does in this field.

- **Featured: How To Use The App** (1:31) — A product walkthrough for Pixel showing how the mobile and web app coordinates fertility-treatment patients with their doctors, pharmacies, and insurers. (Client: Pixel care · Industry: Healthcare)
- **Featured: Advanced eClinical Series** (4 episodes) — A promotional mini-series for Advanced eClinical Training pairing a flagship film with program-specific spots for medical assistant, patient care, and pharmacy tech certifications. (Episodes: 1)
- **Featured: What is a Scutoid?** (0:31) — A geometry explainer for Lehigh University introducing the scutoid through a hexagonal-prism-and-zipper analogy. (Client: Lehigh University · Industry: Higher Ed)
- **Featured: A Day In the Life** (11 episodes) — An animated career-profile series for Mayo Clinic College of Medicine and Science introducing the allied-health roles that sit alongside doctors and nurses. (Industry: Healthcare · Episodes: 7)
- **Featured: Mechanism of Action** (9 episodes) — A microbiology animation series for Wolters Kluwer mapping bacterial replication, gene transfer, immune defense, and antimicrobial resistance stage by stage. (Industry: Healthcare · Episodes: 1)
- **Featured: Focused on People** (10 episodes) — An internal culture series for Healthcare Service Group built around its three-word ethos — people, serving, experience — across long-term care facilities. (Industry: Healthcare · Episodes: 8)
- **Featured: Kidney Cancer Diagnosis** (1:22) — A patient education piece for Hackensack Meridian Health on the three primary treatment pathways for localized kidney cancer. (Client: Hackensack Meridian Health · Industry: Healthcare)
- **Featured: COVID-19 Protocol Overview** (3:10) — A Fall 2020 campus protocol overview for Lehigh University covering distancing, masks, the HawkWatch app, and the Health and Wellness Center's COVID workflow. (Client: Lehigh University · Industry: Higher Ed)
- **Featured: 3D Device Walkthrough** (5:13) — A 3D patient instruction video for Bellerophon Therapeutics walking participants in the Rebuild Study through the full INOpulse device workflow. (Client: Bellerophon Therapeutics · Industry: Healthcare)
- **Featured: A Heart of Gold** (1:49) (Client: Temple University · Industry: Nonprofit)
- **Featured: Covid Announcement** (0:55) (Client: INOVIO Pharmaceuticals · Industry: Healthcare)
- **Featured: ReAlta Life Sciences** (277) — A clinical-trial patient education video for ReAlta Life Sciences explaining the STAR study — a therapeutic hypothermia and investigational treatment pathway for newborns at risk of hypoxic-ischemic brain injury — for the families weighing whether to enroll. (Industry: Healthcare)

[View our broader portfolio](/animation-portfolio), or [browse the full case studies](/case-studies).

## What our clients say

## Frequently asked questions

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## Additional context

## Featured case studies

- **Hackensack Series** (4 episodes) — A patient-facing animation series for Hackensack Meridian Health on cancer interception, robot-assisted surgery, the multidisciplinary care team, and advanced care planning. (Client: Hackensack Meridian Health · URL: https://motifmotion.com/work/hackensack-series)
- **Mechanism of Action** (9 episodes) — A microbiology animation series for Wolters Kluwer mapping bacterial replication, gene transfer, immune defense, and antimicrobial resistance stage by stage. (URL: https://motifmotion.com/work/mechanism-of-action)
- **A Day In the Life** (11 episodes) — An animated career-profile series for Mayo Clinic College of Medicine and Science introducing the allied-health roles that sit alongside doctors and nurses. (URL: https://motifmotion.com/work/a-day-in-the-life)
- **ReAlta Life Sciences** (277) — A clinical-trial patient education video for ReAlta Life Sciences explaining the STAR study — a therapeutic hypothermia and investigational treatment pathway for newborns at risk of hypoxic-ischemic brain injury — for the families weighing whether to enroll. (URL: https://motifmotion.com/work/portfolio-realta-star-study)
- **How To Use The App** (1:31) — A product walkthrough for Pixel showing how the mobile and web app coordinates fertility-treatment patients with their doctors, pharmacies, and insurers. (Client: Pixel care · URL: https://motifmotion.com/work/pixel-care-how-to)
- **Advanced eClinical Series** (4 episodes) — A promotional mini-series for Advanced eClinical Training pairing a flagship film with program-specific spots for medical assistant, patient care, and pharmacy tech certifications. (URL: https://motifmotion.com/work/advanced-eclinical-series)
- **What is a Scutoid?** (0:31) — A geometry explainer for Lehigh University introducing the scutoid through a hexagonal-prism-and-zipper analogy. (Client: Lehigh University · URL: https://motifmotion.com/work/what-is-a-scutoid)
- **Focused on People** (10 episodes) — An internal culture series for Healthcare Service Group built around its three-word ethos — people, serving, experience — across long-term care facilities. (URL: https://motifmotion.com/work/people)
- **Kidney Cancer Diagnosis** (1:22) — A patient education piece for Hackensack Meridian Health on the three primary treatment pathways for localized kidney cancer. (Client: Hackensack Meridian Health · URL: https://motifmotion.com/work/kidney-cancer-diagnosis)
- **COVID-19 Protocol Overview** (3:10) — A Fall 2020 campus protocol overview for Lehigh University covering distancing, masks, the HawkWatch app, and the Health and Wellness Center's COVID workflow. (Client: Lehigh University · URL: https://motifmotion.com/work/covid-19-protocol-overview)
- **3D Device Walkthrough** (5:13) — A 3D patient instruction video for Bellerophon Therapeutics walking participants in the Rebuild Study through the full INOpulse device workflow. (Client: Bellerophon Therapeutics · URL: https://motifmotion.com/work/3d-device-walkthrough)
- **A Heart of Gold** (1:49) (Client: Temple University · URL: https://motifmotion.com/work/a-heart-of-gold)
- **Covid Announcement** (0:55) (Client: INOVIO Pharmaceuticals · URL: https://motifmotion.com/work/covid-announcement)

## Page metadata for citation

- **Canonical URL:** https://motifmotion.com/services/healthcare-animation-and-video
- **Last published:** 2026-09-24T13:26:27.156Z
- **Primary topic:** healthcare video production
- **Type of content:** Service

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*Originally at https://motifmotion.com/services/healthcare-animation-and-video*
