# Animated Video Production | Animation Studio | Motifmotion Animated video production is all about solving communication problems. Safe to say your organization has some of those? Motifmotion can help! --- ## Trusted by leading organizations ## Overview Motifmotion creates animated videos to describe products, services and organizational missions. The best animations **resonate** with your target audience, **anticipate** pain-points, and **introduce** your solution as the best one. Animated video production can help your company generate leads, reduce bounce rates, foster brand awareness, and increase conversions. All from a single piece of video content. Not too shabby! ## Animation for education School and college administrators, E Learning leaders, and learning technology companies have only just begun to scratch the surface when it comes to animated video production. Colleges have jump started their marketing efforts by adding animation to their platforms. Digital publishers use the medium to summarize lessons learned. Non profits and advocacy groups create PSA animations to educate the public and drive fundraising efforts. Learn More ## Animation for business No one has done a better job of leveraging animated video production than the private sector. And yet, many businesses are only just beginning to discover how useful animation can be! Tech startups were some of the first recognize the power of the medium. Since then, a wide range of industries have leveraged animation to slice through tough messages, communicate clearly with customers, and pitch B2B services. Nowadays, the power of animated video production is far from a secret in the business world. Learn More ## Animation for healthcare Healthcare and animated video production are a natural couple. Animations are excellent at simplifying complex ideas and concepts. Since the world of healthcare is famously difficult for patients to navigate, animated videos can clear the air like nothing else. Examples include videos that unwrap insurance benefits and services, animations that educate patients about disease prevention, internal training pieces, pharmaceutical explainer animations, product branding videos, medical device animations and much more. Learn More ## Animation for e-learning E Learning has brought the gift of education to millions who wouldn't otherwise have it. Sometimes, E Learning occurs over video conference software. More often, learning platforms are built with a combination of text, interactive tools, and video content. In combination with voiceover actors, animated video production bolsters E Learning messaging by combining vision, sound and motion all at once — resulting in a more effective learning experience. Learn More ## Animation for non-profits There may be no industry that benefits from digital storytelling as much as non profits do. Non profits rely on the support and participation of members, who are deeply connected to them via shared values and goals. In order to attract new supporters, non profits must skillfully frame problems they hope to resolve, in exciting ways. Not only must they earn the trust of supporters, they must successfully encourage them to invest time, money, and empathy into the cause. By leveraging animation and video storytelling, non profit leaders can transition from a needle in a haystack, to a highly visual leader. Learn More ## When is animated video production most effective? ## When is animated video production most effective? There are many reasons an organization might invest in animated video productions. Early on, they were primarily used as [flagship videos](/services/landing-page-animation-video-production); an elevator pitch for a company's products or services. Today, animation is more affordable than it's ever been. It is now used to create [video series](/services/video-series-animation-production), for campaigns on social media, as internal communication tools and much more! ## Landing page videos Landing page videos, otherwise known as "flagship" videos, deserve their own section simply because of how crucial they are. A landing page video is a company's most potent elevator pitch — and what their audience is likely to see before anything else. Landing page videos are usually 60 – 90 seconds long, are high in quality, and tell your most important story. If you provide a service, your landing page video might be a carefully branded overview of what you offer. If you sell a product, it might about what differentiates the item you sell. If you're a non-profit, it might be the story of your founding. The messaging will always depend on the purpose, but all great landing page videos share one thing in common. They are **razor sharp** and **high quality**. Learn More ## Video series A video series is an excellent way to communicate important messages over time. Some video series are designed for internal communication — like employee training videos. Others are created for case studies or client testimonials, such as the example to the left. Still others are designed as overviews of pieces within a larger whole — like overviews of academic programs within a college. Whatever you use them for, animated video production is a fantastic approach to create a multi-pronged message. Learn More ## Animation for social media Animations for social media are brief, punchy, and highly engaging. They are usually made to educate an audience, inspire a quick emotional response, or share an important reminder. Whether they are designed to be funny, informative, or anything in between, Motifmotion loves producing animated social media campaigns! Learn More ## Key elements of animated video production We live in a busy world, and that means your target audience has a limited attention span to digest your message. Great animation conveys the maximum amount of information in the minimum amount of time. Video performs better than any other online medium — [it's not even close](https://www.linkedin.com/pulse/top-10-reasons-why-videos-more-effective-iffath-mansoor/)! ## Premium creative quality Applied to large-volume projects ## Efficient, repeatable workflows For extended productions ## Flexible formats Animation, mixed media, presenters, or blended approaches ## Budgets optimized for scale Without sacrificing clarity --- ## Additional context ## Page metadata for citation - **Canonical URL:** https://motifmotion.com/services/animation-and-video-production - **Last published:** 2026-05-08T16:07:45.853Z - **Primary topic:** animated video production - **Type of content:** Service --- *Originally at https://motifmotion.com/services/animation-and-video-production*